Salvatori launches Digital Showroom powered by VOCAST
Salvatori is an award-winning Italian design company specializing in natural stone and creating innovative products for every part of the home. Since 1946, innovation is entrenched in the DNA of the company. Drawing on the very best of Made in Italy values and cutting-edge engineering and technological know-how, Salvatori fuses old-fashioned craftsmanship with contemporary design. Working closely with architects, designers, and builders to provide not only practical support but also inspiring new ways to work with stone which often challenge traditional thinking.
Today the third generation continues the story of innovation and at VOCAST we are proud to support the digital expansion of such a legacy. We sat down with Salvatori to know more about the reasons why they chose VOCAST for their B2B digital endeavors.
What were your digital needs before finding VOCAST?
We were using a series of different platforms and it got to the point that we realized our partners, dealers, and other parties needed a tool where they could find everything in one place. We wanted to make it easy to share resources such as images, documents, and so on.
What is your favorite feature of the digital showroom?
We love the tags and filters because it means the latest, freshest content is immediately available and easy to find when a user searches a particular product. Another favorite is the way you can choose images and add them to your basket – this is a really useful sharing tool for our press office.
Our sales network has really noticed the difference, as they now have more autonomy in the way they access and share materials. We can also quantify the most downloaded and appreciated content which in turn, helps us to develop more relevant images and documents.
Discover Salvatori’s Digital Showroom
Let’s get digital
Why not give a visual experience that tells a story about your brand, just as you would in your physical showroom? VOCAST supports hundreds of brands by setting up their tailor-made image banks. It’s a place for their hand-picked editors, influencers, buyers, and retailers to access their assets on the go. Learn more about the VOCAST image bank feature here: https://vocast.com/digital-showroom
Ines is the Research and Marketing Manager at VOCAST. She previously worked in the beauty industry and is now an expert in social media and digital marketing. Every day she helps design-driven brands navigate digital trends and carry out their marketing and brand strategies effortlessly.
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