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The right way to conquer the German market

The right way to conquer the German market

Germany is one of the major economies within Europe with a population of over 82 million and a German-speaking media market of over 100 million people; including Austria, large parts of Switzerland, as well as German-speaking minorities in Belgium, Luxembourg and even...

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Content drives sales

Content drives sales

Traditionally VOCAST has been developed to improve workflow in PR and relations with journalists and digital influencers. However, VOCAST has also become a tool for sales at the Birgitte Herskind office. Wing-Yan Lo, who is in charge of international sales and brand...

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8 tips for more publicity

8 tips for more publicity

Communication and marketing people aim to get their content published. But the journalists receive a lot of stories daily, and it's far from every story that makes it in to the newspaper or magazine. VOCAST has interviewed 89 journalists, divided into four different...

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Do you know what Reach is?

Do you know what Reach is?

We at VOCAST want you to make the most of your press work, so we have made a guide to how you best understand and use our reach, which is given in the various media and journalists. What is Reach? Reach in VOCAST must be understood as the reach of media and...

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6 tips to engage your recipients

6 tips to engage your recipients

A new study shows that the average concentration span is around 8 seconds. Thats a 4 second drop from the year 2000 and shows that it's necessary to have clear content in your emails, with read-only messages. The amount of content grows exponentially over these years,...

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Want to improve your communication?

With the Brand Sharing Platform you can get a better feel of how your marketing campaigns are performing, which influencers are more relevant to your brand and how they are engaging with your content.